Back to Basics: How to Build Relationships that Last
Type: Communications & Donor Relations
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by Kim Klein. From the Grassroots Fundraising Journal, Volume 30, Number 5. Printer-friendly single article PDF download. 5 pages.You've heard it before, but Kim wants to be sure you hear it again: Find a donor, not a donation. Seek a giver, not a gift. Relationship-building remains the key to good fundraising, but how do you do it? Here are practical ways and examples of how to build relationships with donors

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